
Top Features:
– Expanded Precision Finding on iPhone and Apple Watch — Get step-by-step directions to your lost item on iPhone and, now, Apple Watch.
– Enhanced Speaker — With a 50% louder speaker and a new, distinctive chime, it’s easier than ever to hear and find AirTag.
– Ping from Far and Wide — Upgraded Ultra Wideband and Bluetooth chips allow you to find your items from even farther away.
– Share Item Location — Share AirTag location access temporarily and securely with trusted contacts or other partners.
– More Sustainable Design — 85% recycled plastic in the enclosure and 100% fiber-based packaging.
Product Overview
FIND YOUR ITEMS ON FIND MY — AirTag (2nd generation) helps you keep track of what matters. Attach one to an item you want to keep track of using the Find My app. EXPANDED PRECISION FINDING ON IPHONE AND APPLE WATCH — Get step-by-step directions to your lost item on iPhone and, now, Apple Watch. ENHANCED SPEAKER — With a 50% louder speaker and a new, distinctive chime, it’s easier than ever to hear and find AirTag. PING FROM FAR AND WIDE — Upgraded Ultra Wideband and Bluetooth chips allow you to find your items from even farther away than ever before. SHARE ITEM LOCATION — Share AirTag location access temporarily and securely with trusted contacts, third parties, or over 50 airline partners if you lose something important. BATTERY LIFE — AirTag (2nd generation) works for more than a year on a standard battery you can easily replace when your iPhone alerts you. SAFE, SOUND, FOUND — Only you or authorized users can see your AirTag location, and your location data and history are never stored on AirTag itself. MORE SUSTAINABLE DESIGN — The latest AirTag features 85% recycled plastic in the enclosure and 100% fiber-based packaging. LEGAL DISCLAIMERS — Expanded Precision Finding and louder speaker reflect comparison with previous-generation AirTag. Find My requires iOS 14, iPadOS, or macOS Catalina or later and that your device is signed in to iCloud with your Apple Account. Some features are not available in all countries or regions. Improved Precision Finding works with AirTag (2nd generation) paired with iPhone Air or iPhone 15 or later (excluding iPhone 16e); availability varies by region. Precision Finding on Apple Watch requires an Apple Watch Series 9, or later, or Apple Ultra 2, or later, with watchOS 26.2.1. Battery testing conducted by Apple in December 2025 using preproduction AirTag (2nd generation) units and software paired with iPhone 17 family devices. Battery life varies with usage and conditions; actual results will vary. More sustainable design based on retail packaging as shipped by Apple. 100–150 words.
Rewrite
Apple AirTag (2nd Generation): Tracker for Keychain, Wallet, and More; Locator with Sound; Simple One-Tap Setup with iPhone or iPad; Key Finder with up to 1.5X Precision Finding Range*
Customer Reviews
A natural-sounding, helpful 5-star product review (100–150 words)
AirTag (2nd Gen) has completely changed how I stay organized. Setup was a breeze—just pop in the battery, name it, and I was off. The Find My integration is incredibly reliable, so I can locate my keys, bag, and even my luggage with ease. The louder speaker and clear chime make locating items indoors a breeze, even through drawers and couches. I also appreciate the longer battery life and the ability to replace the battery myself. The improved Sustainability design is a nice touch, and knowing my location data is private makes it feel safe. If you’re in the Apple ecosystem, this is a must-have accessory.
Pro’s and Con’s
| Pros | Cons |
|---|---|
| Seamless Find My integration and setup | Works best with Apple devices; limited features on non-Apple hardware |
| 50% louder speaker and distinct chime | Requires iOS 14+/iPadOS/macOS; some features region-dependent |
| Expanded Precision Finding on iPhone and Apple Watch | Not a substitute for a dedicated GPS tracker in remote areas |
| Over a year of battery life with easy replacement | Small battery may be a choking point for some users |
| Sustainability: recycled materials and packaging |
Customer Reviews Analysis
| Aspect | Sentiment | Notes |
|---|---|---|
| Ease of setup | Positive | Quick, simple pairing with Find My |
| Find accuracy | Positive to Mixed | Excellent indoors; varies with environment |
| Privacy and security | Positive | Location data not stored on AirTag; encrypted |
| Value for money | Mixed | Premium price reflects ecosystem advantages |
| Battery life | Positive | Long-lasting and replaceable |